11 spots total

Claim your share of $10,000 in coaching scholarships. Stop making excuses and raise your standards.

Stop tolerating mediocrity and execute.

Beck Friday Scholarship

Become the man you said you would

Black Friday Sale

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Direct accountability for ambitious men

The standard

What changes when you raise your standards

Direct discipline, zero excuses.

01

Shatter your excuses

Confront the mental barriers keeping you stuck in a slump.

02

Reclaim physical dominance

Rebuild athletic standards, strip excess weight, and move with strength.

03

Build unshakeable confidence

Develop the daily consistency needed to lead in your career and life.

04

Independent mastery

Learn the principles to sustain your physical edge for life.

The scholarship offer

High-standard discipline coaching

1 full 6-month scholarship and 5 partial scholarships available to ambitious men.

Scholarship fund

$10,000 in total awards

Blunt, unvarnished accountability

Direct check-ins to keep you executing

Tailored training and nutrition structure

Mandatory accountability tracking

Deep education on training and nutrition

Character development and leadership standards

Answers

Frequently asked questions

01

How do the scholarships work?

There are 6 spots: 1 full 6-month scholarship and 5 partial awards discussed on our call.

02

What happens on the free call?

It is a short conversation about your standards, mental barriers, and whether we are a fit.

03

Is this a generic workout plan?

No. This is character-driven coaching focused on discipline, accountability, and standards.

04

What if I have been out of shape for years?

We start by confronting the excuses, resetting your standards, and building daily momentum.